Strategy & advisory
Healthcare strategy, built on operating experience.
We advise pharmaceutical, nutraceutical and wellness companies on where to compete and how to win, drawing on our own experience of building brands, launching products and running supply chains.
Practice areas
Six practice areas.
Commercial strategy
Go-to-market design, sales force effectiveness, territory planning, channel mix and pricing.
Portfolio & brand strategy
Therapy focus, lifecycle management, SKU rationalisation, brand positioning and launch planning across prescription and over-the-counter segments.
Analytics & AI solutions
Demand forecasting, targeting models, competitive dashboards and tools for field teams.
Supply chain & operations
Sourcing, contract manufacturing strategy, distribution design and inventory planning.
Market entry & expansion
Market sizing, regulatory mapping, partner identification and launch sequencing for India and selected export markets.
M&A and alliance advisory
Target screening, due diligence and integration planning for acquisitions, in-licensing, co-promotion and joint ventures.
How we work
Diagnose. Design. Deliver.
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01
Diagnose
Define the business question and review the data and market evidence.
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02
Design
Build the options, test them against your constraints and agree a plan.
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03
Deliver
Support implementation and track the results that matter.
Start with a conversation
Tell us the decision you are facing.
Share your market and your timeline. We will suggest how to approach it and what we would need from you.